US applies lessons learned in florida (and elsewhere);

"...the campaign is an American creation, a sophisticated and brilliantly conceived exercise in western branding and mass marketing that, in four countries in four years, has been used to try to salvage rigged elections and topple unsavoury regimes."

[....]

"...the Ukrainian poll, like its predecessors, also featured thousands of local election monitors trained and paid by western groups.

Freedom House and the Democratic party's NDI helped fund and organise the "largest civil regional election monitoring effort" in Ukraine, involving more than 1,000 trained observers. They also organised exit polls. On Sunday night those polls gave Mr Yushchenko an 11-point lead and set the agenda for much of what has followed.

The exit polls are seen as critical because they seize the initiative in the propaganda battle with the regime, invariably appearing first, receiving wide media coverage and putting the onus on the authorities to respond."

zmag on issue