"The change from the overt authority of the nineteenth century to the anonymous authority of the twentieth was determined by the organizational needs of our modern industrial society. The concentration of capital led to the formation of giant enterprises managed by hierarchically organized bureaucracies. Large conglomerations of workers and clerks work together, each individual a part of a vast organized production machine, which in order to run at all, must run smoothly and without interruption. The individual worker becomes merely a cog in this machine. In such a production organization, the individual is managed and manipulated.

And in the sphere of consumption (in which the individual allegedly expresses his free choice) he is likewise managed and manipulated. Whether it be the consumption of food, clothing, liquor, cigarettes, movies or television programs, a powerful suggestion apparatus is at work with two purposes: first, to constantly increase the individual's appetite for new commodities; and secondly, to direct these appetites into the channels most profitable for industry. Man is transformed into the consumer, the eternal suckling, whose one wish is to consume more and "better" things."

Foreword to A.S. Neill: "Summerhill - A Radical Approach to Child Rearing" by Erich Fromm (1960)